Spotlight Outdoor Ads Ushers in a New Era Of Programmatic, Large-Format Advertising on the Las Vegas Strip as the First Phase of the Vegas Strip Tower Network Goes Live
Spotlight Outdoor Ads, an enterprise leader in outdoor advertising and the out of home (OOH) industry, has gone live with the first three towers in its new Vegas Strip Tower Network, which transforms static structures into a connected, programmatic ad experience along the world-famous Las Vegas Boulevard. Known as the “Triple Crown”, the first three towers located at Caesars Strip North, Cromwell Strip North, and Showcase Strip North, are the first of Spotlight’s proven 38-foot structures to be transformed into high-impact digital displays.
Spotlight Outdoor Ads, Caesars Entertainment, Showcase Mall to Launch Las Vegas Strip LED Tower Network This Fall
Spotlight Outdoor Ads, an enterprise leader in outdoor advertising and the out of home (OOH) industry, announces the upcoming launch of the Vegas Strip Tower Network, a first-of-its-kind, fully connected digital communications system situated along the world-famous Las Vegas Boulevard. Designed not only for premium advertising but also to enable the display of public service announcements and broadcast emergency messages, the system will deliver vital information directly to pedestrians and drivers in real time.
